Digital Marketing · Strategy · Content
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Digital marketing graduate specialized in product marketing, digital strategy, and performance analysis — combining market insight, creativity, and data to drive measurable business impact.

Where creativity
meets strategy.

Master's graduate from ENCG Beni Mellal specializing in Digital Marketing. I bridge the gap between strategic thinking and data-driven execution.

Forged through experience at Banque Populaire HQ and FORASE Agency. I transform complex data into measurable business growth.

STRATEGY & INSIGHTCUSTOMER ENGAGEMENTOFFER DEVELOPMENTPERFORMANCE GROWTHSTRATEGY & INSIGHTCUSTOMER ENGAGEMENTOFFER DEVELOPMENTPERFORMANCE GROWTH
Tools & Technology I use
Figma
Figma
WordPress
WordPress
SemRush
SemRush
Analytics
Analytics
Canva
Canva
CapCut
CapCut
VN Editor
VN Editor
n8n
n8n
Antigravity
Antigravity
Office
Office
Meta
Meta
HubSpot
HubSpot
Ads
Ads
GTM
GTM
Hotjar
Hotjar
Shopify
Shopify
Klaviyo
Klaviyo
Notion
Notion
Mailchimp
Mailchimp
Zapier
Zapier
Metricool
Metricool
Portfolio

Selected Work

You've seen the background—now discover the impact. A deep dive into my favorite projects, where product strategy, SEO mastery, and performance analytics converge to drive real growth.

Background

Experience &
Education.

Professional Experience

2026Personal Project

Portfolio Website · Frontend Developer

Designed and developed an interactive, high-performance personal portfolio from scratch using Next.js, Framer Motion, and Tailwind CSS. Implemented advanced modern web animations, a custom macOS dock, bento grid layout, and spring-physics hover interactions.

2025Graduation Project

Banque Populaire HQ · Marketing Assistant

Assisted in the development and evolution of the Business Card product line for SMEs. Designed and analyzed customer satisfaction surveys to evaluate service quality, tracked commercial performance via electronic payment dashboards, and created sales support materials for the BPR network.

2024Internship

FORASE Agency · Content Strategist

Crafted content strategies rooted in audience data, produced targeted ad copies, fostered community engagement, and ensured brand consistency across all digital touch‑points.

2024Freelance

Organicum · Social Media Manager

Created captivating social media content for an organic cosmetics brand, aligned posts with brand guidelines, styled product photography, and managed Instagram content strategy.

Education & Certifications

ENCG Logo
ENCG Beni Mellal

Master's — Commerce & Management

National School of Commerce and Management, Morocco

Specialization: Digital Marketing

Content Marketing

Semrush Academy

Marketing Strategy

LinkedIn Learning

DDB Talent Factory — Finalist

Tribal DDB, Casablanca

Digital Advertising Mastery

Udemy

What I Do

Core Expertise

01

Social Media Management

Full account management — content creation, community engagement, growth strategy, and performance analytics across Instagram, Facebook, and more.

02

Product Development & Analysis

Development and evolution of SME financial products, client satisfaction research, and performance tracking via professional electronic payment dashboards.

03

Automation & Analytics

Automated workflows with n8n, multi-platform campaign tracking, and data‑driven optimizations that turn metrics into actionable insights.

Salary Offers

Choose your character: Which Othmane is about to make your competitors jealous?

Othmane

Starter

Entry-level Othmane. Still dangerous.

9,500MAD / mo
Core Features
  • Will pretend to understand the CEO's vision during all-hands meetings
  • Only cries in the bathroom, never at the desk
  • Knows which printer actually works on the first try
  • Will not leave for a competitor offering 200dh more.
  • Absent only 3 days per month
Hire Starter Othmane
Most Popular
Othmane

Professional

The balanced investment.

12,000MAD / mo
Core Features
  • Full digital marketing strategy
  • Content calendar domination
  • SEO + Analytics optimization
  • Can turn a small campaign into “buzz dial Instagram”
  • Unlimited coffee productivity
  • Absent only 1 day per month
Hire Professional Othmane
Othmane

Enterprise

Maximum marketing power.

15,000MAD / mo
Core Features
  • Full marketing ecosystem strategy
  • Campaign scaling
  • Growth experimentation
  • Understands Moroccan trends before they trend
  • Professionally disagrees with the client without insulting him
  • Launches campaigns faster than people rushing to catch the tramway doors
  • Never absent (unless world ends)
Hire Enterprise Othmane

Game TheorySTILL HESITATING? LET'S GAMBLE ON MY FUTURE.

Take the risk. At this rate, you can even hire me for 0 MAD if the wheel says so.

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